Detailed Course Information |
Fall 2026
Aug 23, 2026 |
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 | Select the desired Level or Schedule Type to find available classes for the course. |
| MKTG 4800 - Marketing Strategy |
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Strategic perspectives of market dynamics in different
competitive environments across organizational levels. Pr
MKTG 3310/3317 and Pr/Cr MKTG 4360/5360 and Pr
9 hours of Marketing electives between MKTG 4050 - 5500
or BUSI 3250. All Pr and Cr courses require a C or better.
Credit will not be given for both MKTG 4800 and MKTG 4980.
3.000 Credit hours 3.000 Lecture hours Levels: Second UG Degree, Third UG Degree, Undergraduate, Graduate, Professional Schedule Types: Lecture Marketing Department Course Attributes: Coll of Business Restrictions: Must be enrolled in one of the following Fields of Study (Major, Minor, or Concentration): Accountancy Business Administration Business Analytics Finance Information Systems Management Management Marketing Supply Chain Management May not be enrolled as the following Classifications: Sophomore Freshman Prerequisites: Preq for MKGT 4800 General Requirements: ( Course or Test: MKTG 3310 Minimum Grade of C May not be taken concurrently. ) or ( Course or Test: MKTG 3313 Minimum Grade of C May not be taken concurrently. ) or ( Course or Test: MKTG 3317 Minimum Grade of C May not be taken concurrently. ) and ( Course or Test: MKTG 4360 Minimum Grade of C May be taken concurrently. ) or ( Course or Test: MKTG 5360 Minimum Grade of C May be taken concurrently. ) and ( Course or Test: MKTG 4050 to 5500 Required Credits: 9.000 Minimum Grade of C May not be taken concurrently. ) or ( Course or Test: BUSI 3250 Required Credits: 3.000 Minimum Grade of C May not be taken concurrently. and Course or Test: MKTG 4050 to 5500 Required Credits: 6.000 Minimum Grade of C May not be taken concurrently. ) |
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